Huge Numbers Big Profits
Brazil is the largest economy in Latin America and the 5th biggest country in area and population in the world. It is the 4th largest internet market globally with 140 million internet users out of a total population of more than 207 million. According to Euromonitor Internacional, Brazil represents about 42% of all B2C e-commerce in Latin America. With 111 million active Facebook users, Brazil is ranked number 3 on a worldwide scale.
Source: PagBrasil
ELO7.com.br
WHAT: Founded in 2008, Elo7 has 2.5 million products advertised, more than 60 million page views and 9 million visits per month.
WHY: This marketplace is similar to Etsy, it is possible to find small stores that might be ready to to take the next step in ecommerce.
ACTION: Invite Elo7 to develop an app for drop shipping or sales channel.
MEUSUCESSO.com
WHAT: Founded in 2014, Meusucesso.com is an online school of business.
WHY: The founder, Flavio Augusto, is a well known personality in Brazil. He was named the most inspirational Brazilian leader and the 2nd most inspirational world leader by Cia de Talentos, the largest career consulting firm in Latin America. He has more than 3 million followers on Facebook. He is the typical "Joe" that worked hard to get shit done!
ACTION: Invite a customer to talk about his store on Meusucesso.com
Brazil, One of the Biggest E-Commerce Opportunities in the World
The truth is that Brazil is a very large market with more than 200 million consumers, but this market requires full and exclusive attention. I don't think that is possible to manage two big markets such as Portuguese and Spanish at the same time. That is why I strong believe that these markets requires individual and exclusive attention to get the best result.
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